IoT Industry Leaders Gather for Bluetooth World 2015

Mar 31, 2015

Fitbit, Google, Under Armour, and Lowe’s will be keynote speakers at the second annual Bluetooth World conference, April 14 to 15 in Santa Clara, Calif.

Hosted by Bluetooth SIG, Bluetooth World focuses on how Bluetooth technology has helped the Internet of Things (IoT) push. Over 700 individuals will be in attendance for the event, which boasts 90 speakers and 40 exhibitors who will touch on the effects Bluetooth technology has on the world.

The event will be held in a two day, two track, conference format partially comprised of panels, sessions, and development training. The keynotes and panel events will explore the IoT and Bluetooth trends. Content tracks at the event will touch on various industries including automotive, smart home, wearables, medical, beacons, start-ups and wireless audio. The panels discussion will feature case studies pertaining to technology and market implementations, in addition to Analyst Breakfast Briefings and the  The Analyst Briefings will examine the market potential for IoT. During the 30-hour Bluetooth World Hackathon, developers, designers, and entrepreneurs will be tasked with building connected devices that could benefit the next generation of the connected world.

“Bluetooth has become much more than what many people realize. It’s the wireless technology that is going to make the IoT a reality,” said Errett Kroeter, Senior Director of Brand and Developer Marketing at Bluetooth SIG. “Bluetooth World is an opportunity to learn about the key role Bluetooth plays in IoT implementations and how companies large and small can benefit. We are excited to hear how companies like Fitbit, Google, Under Armour and Lowe’s are using Bluetooth Smart in innovative ways. These companies are at the forefront of a new age of connectivity and will provide unique insight and knowledge to conference attendees.”

Industry leaders, developers, engineers, analysts, and media alike will survey the event, allowing them to learn some of the best practices related to IoT.

Individuals from LG Electronics, Samsung, Indiegogo, Siemens, and Nokia Growth Partners will speak at the event.

About Bluetooth World

Bluetooth Special Interest Group (SIG) in partnership with Informa Telecoms and Media is excited to announce Bluetooth World 2015!  Located in the heart of Silicon Valley, this unique conference will take place at the Santa Clara Convention Center on April 14-15, 2015.  Bluetooth World is the only global conference that focuses on Bluetooth® technology and its increasing role in the Internet of Things (IoT). Attend to experience first-hand how Bluetooth is enabling the IoT and is rapidly being adopted new ways to connect devices to a potential $1.3 trillion ecosystem of “things” and the internet. www.bluetoothworldevent.com. Bluetooth World 2015 is proudly sponsored by Nordic Semiconductor (Diamond Sponsor), CSR (Platinum Sponsor), Dialog Semiconductors (Platinum Sponsor) and Frontline Testing Equipment (Gold Sponsor).

To view the full event program and register for Bluetooth World, please visit www.bluetoothworldevent.com.

SOURCE: Product Design & Development